RuBoo Boutique closing actual physical Port Huron shop, heading cell

RuBoo Boutique operator Demiree Fultz is taking her business on the highway with functions and pop-up boutiques all all over the region. 

But to go ahead, Fultz is closing her physical spot at 230 Huron Ave., Port Huron, a shift that she explained as “bittersweet.”

The boutique’s past working day for in-store buying will be April 25. The organization will move out by Could 9, the 5-calendar year anniversary of its opening. 

RuBoo Boutique store at 230 Huron Ave., in downtown Port Huron on Monday, March 21, 2022. Owner Demiree Fultz will be closing the physical location of her business on April 25, and will move out by May 9.

The on-line store will continue to be open up and Fultz plans to travel all-around the nation to host her retailer at gatherings these kinds of as festivals and pop-up boutiques within other small companies. After the physical area is closed, it will give her far more time and independence to vacation for the cellular small business. 

To store online, visit

Fultz said she has ties with tiny organizations about Michigan, and would like to extend into other states these types of as Florida and California. Her goal is to to vacation about at the time a month for functions and have situations in lots of various states by up coming yr. 

“So rather of being like, we are heading to have a girls evening out at RuBoo this Thursday, it is likely to be, we’re likely to have a women evening out in Phoenix, Arizona, this weekend,” she reported. 

Demiree Fultz, owner of RuBoo Boutique, will close her physical location in downtown Port Huron to focus on growing her online and mobile presence.

Online profits have also greater not too long ago, Fultz claimed. She options to develop on the web marketing and sales at the time she closes the bodily shop and has much more time to devote to that facet of the business. 

Fultz also claimed she wants to target on producing her podcast, “HBIC: Head Babe in Charge”. The podcast focuses on gals empowerment, and Fultz talks about how gals can are living their best lives and emphasis on the constructive in the course of all of life’s worries. 

Katheleen Knopf

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